Joseph DiLascio — Product Design Leader & UX Architect

Product Design Leader User Experience Architect & Strategist

I'm a product design leader based in Pittsburgh, Pennsylvania. I focus on scalable systems, complex workflows, and AI-powered ways to design, prototype, and build better products.

PINACLE dashboard modernization thumbnail

PNC · PINACLE

From Static Homepage to Scalable Dashboard System

UX Lead · Design Manager Product · Web

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PINACLE live prototyping executive alignment thumbnail

PNC · PINACLE

Using Live Prototypes to Align a Complex Platform

UX Lead · Design Manager Executive alignment · Research

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MixMapp

Building a Nightlife Discovery Product from 0→1

Lead Product Designer · Front-End Product · Mobile

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PINACLE information reporting modernization thumbnail

PNC · PINACLE

Reimagining Reporting for Enterprise Banking

UX Lead · Design Manager Product · Web

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Design leadership for complex products.

I lead product design where systems, technology, business constraints, and human needs collide. My job isn't simply to make the work better. It's to create the conditions for teams to do better work.

How I lead

Create clarity

Turn ambiguity into direction.

Strategy / Alignment / Product Direction
Build systems

Design beyond the individual screen.

Platforms / Workflows / Design Systems
Raise the ceiling

Make the team around you better.

Mentorship / Critique / Craft

Joseph DiLascio standing on a gravel path in front of a stone estate

After 18 years, I'm still most interested in what's next.

I've spent my career moving between design, technology, and leadership. I'm still happiest learning something new, untangling something complicated, or building something that didn't exist yesterday.

Based in Pittsburgh, Pennsylvania

Experience